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Introducing CBD Rollers, Inspired by Danielle Bernstein of WeWoreWhat

Katie Salvi
May 20, 2025

If you’ve been following Highline Wellness for awhile, you probably know about our friendship and partnership with Danielle Bernstein of WeWoreWhat. Danielle is one of the original influencers, but she’s evolved her business over the years and is now a clothing designer, the founder of a tech start-up, and an author!

Danielle helped us with our rebrand, she’s on our board of advisors, and now she has helped us develop our newest product—CBD rollers!

The Inspiration

Like many other people, Danielle had been using an essential oil roller throughout the day as a stress reliever. She’d also take a dropperful of our CBD Oil in her morning cup of coffee, or whenever she needed it throughout the day.

We wanted to combine these products to deliver a two-for-one stress-relieving punch!

The Product

Our CBD Relief Rollers combine the natural powers of essential oils and CBD for an all-in-one product that gets it done.

Lavender, peppermint, eucalyptus, and lemon extracts—Danielle’s favorite essential oils—are combined with a coconut oil as the carrier. (A carrier oil is a neutral oil that is mixed with the essential oils to make it safe to apply topically, as essential oils can cause irritation to your skin if you don’t dilute them.) This combination of scents provides a calming effect, with a slight cooling sensation as well!

And, of course, we mixed in our high-quality CBD oil as the final ingredient. Like our CBD topicals, it’s totally safe to put directly on your skin and can give soothing comfort wherever you need it.

As usual, our ingredient list is short, sweet, and to the point. No chemicals or fillers, so you can feel safe rolling this oil wherever and whenever you need a little relief. Each roller delivers antioxidants, anti-inflammatory, and soothing ingredients!

How to Use

Using our CBD roller couldn’t be easier. Just remove the cap and apply in a circular motion 3–5 times. You can apply it almost anywhere you need relief, but most people commonly use it on calming points, such as on the wrists, behind the ears, under the nose, or on the temples. You can even apply it directly to your forehead when you feel a headache coming on!

Use wherever you’re experiencing a little pain or stiffness, or if you just need a little soothing scent to calm you down. Buy your CBD Relief Roller today!